Getting ahead of the competition is the obvious thing to do. But how do you do that when competition has only become increasingly fierce and consumers more evasive? It starts with a partnership between your and our experts.
Staying ahead of a competitor’s strategy, including the innovative approaches competitors may take to win in the marketplace, is integral to a company’s success
A consumer survey found that US furniture industry is facing serious disruption- from digitization, changing consumer preferences, pricing pressure.
eHarmony and other matchmaking websites need to make happy customers into brand evangelists in order to compete.
Apple TV faces a competitive landscape of both traditional broadcasters and sophisticated streaming services Netflix, Hulu, and Amazon Instant Video.
A leading food company that dominated a specific product category it supplied to commercial markets in North American suddenly found itself losing market share to a recent European entrant.
A leading manufacturer of an everyday personal hygiene products had been hearing rumors that one of the giants in the wider Consumer Packaged Goods (CPG) space planned to enter the product category.