Exploring New Markets to Boost Plant Capacity Utilization
Posted by | Fuld & Company
A global food and beverage products manufacturer engaged Fuld & Company to identify opportunities for increased manufacturing at an under-utilized plant.
When a global food and beverage products manufacturer needed to identify and prioritize adjacent markets, Fuld & Company took a two-phased approach to provide the client with decision clarity.
The company engaged Fuld & Company to rank attractive markets based on a set of criteria that conformed to the company’s capabilities, risk appetite, and growth objectives. As this was the latest in a series of projects that Fuld & Company had conducted for this client, the client’s senior managers took comfort in Fuld & Company’s knowledge of its business, industry conditions, and objectives. By short-listing opportunities for further evaluation, Fuld & Company sharpened the focus on the client’s ultimate goal: determining how to enter and succeed in a handful of adjacent markets.
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Tags: Consumer Products & Retail, Industrial Goods, Market Analysis, Strategic Planning
