Exploring New Markets to Boost Plant Capacity Utilization
Posted November 17, 2015|
A global food and beverage products manufacturer engaged Fuld + Company to identify opportunities for increased manufacturing at an under-utilized plant.
When a global food and beverage products manufacturer needed to identify and prioritize adjacent markets, Fuld + Company took a two-phased approach to provide the client with decision clarity.
The company engaged Fuld + Company to rank attractive markets based on a set of criteria that conformed to the company’s capabilities, risk appetite, and growth objectives. As this was the latest in a series of projects that Fuld + Company had conducted for this client, the client’s senior managers took comfort in Fuld + Company’s knowledge of its business, industry conditions, and objectives. By short-listing opportunities for further evaluation, Fuld + Company sharpened the focus on the client’s ultimate goal: determining how to enter and succeed in a handful of adjacent markets.