34th Annual SCIP International Conference & Exhibition

Posted by | Kimberlee Luce

SCIP Conference Session

We are pleased to be delivering a SCIP conference session at this year’s annual conference & exhibition.

Conference Details:

  • Date: May 6-9, 2019
  • Venue: Renaissance Orlando Hotel | Orlando, FL

Gathering Intelligence in Emerging Markets: A Proven Approach

Breakout Session: Tuesday, May 7 | 3:30 -4: 30 PM

Kimberlee Luce, Senior Director, Head of CPG + Retail Practice

This session will help insights professionals better anticipate and overcome the challenges traditionally associated with extracting competitive and market intelligence in emerging markets by introducing best practices and new, more contextualized tools and techniques, including digital technologies.

Key Take-Aways:

• Best practices for extracting competitive and market insights in emerging markets
• Tools and techniques including digital technologies uniquely suited for emerging markets
• Examples of firms that have successfully grown their businesses in emerging markets through the effective use of contextually appropriate competitor and market intelligence tools

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