Is Competitive Intelligence in your company’s DNA?
Posted by | Fuld & Company
This month, we explore how competitive intelligence is shaping smarter decision-making across leading organizations. From building CI-driven cultures to leveraging AI to uncover hidden insights in customer feedback, companies are turning everyday data—and even everyday categories, like coffee—into powerful levers for growth.
We also introduce Anurag Kapoor, our new Chief Analytics & AI Officer, who brings deep expertise in transforming analytics and AI into real competitive advantage.
Finally, we share practical examples of how these approaches are helping teams stay ahead of rivals, make faster, more informed decisions, and seize new opportunities before the competition does.
Join our webinar for tips on driving CI at your company

Competitive intelligence delivers the greatest impact when it becomes part of an organization’s DNA. Join experts from CSL Behring, Abbott, and Fuld on Wednesday, September 24th, to explore practical strategies for embedding CI across teams, strengthening decision-making, and securing lasting competitive advantage.
How AI can find opportunities in customer reviews

AI is changing how organizations tap into unprompted customer feedback. By analyzing reviews and comments at scale, tools like Fuld’s CompeteAI reveal unmet needs, competitor weaknesses, and new market opportunities.
Turning coffee into a growth driver

A global food services leader wanted to build a differentiated and scalable coffee and snacking portfolio. Fuld identified best practices and consumer trends to shape their premium offer, enhance brand differentiation, strengthen partnerships, and improve customer acquisition and loyalty.
Anurag Kapoor joins Fuld as Chief Analytics & AI Officer

Anurag Kapoor brings over two decades of experience in analytics, AI, and digital transformation. He will lead the expansion of Fuld’s global Analytics and AI practice, developing innovative applied AI solutions that combine competitive intelligence and data science to address emerging client needs and drive growth.
Tags: Competitive Intelligence, Competitive Strategy, Market Analysis, Strategic Planning