The Art of Anticipating Disruption
Posted by | Fuld & Company
Missed opportunities, flawed judgment, truly awful mistakes—they all can appear incredibly obvious with the advantage of hindsight.
Ramping up SUV manufacturing in an era of rising gas prices? Choosing film processing over digital imaging as a sustainable business plan? Betting big on dot-com ventures just as the bubble was about to burst? Approving jumbo loans just as the mortgage market was primed to collapse? Eagerly investing millions in a billion-dollar Ponzi scheme? What were they thinking?