Competitor Research

Empower your business with comprehensive competitor research.

At the core of our Competitor Intelligence services, Fuld & Company’s research capabilities empower you to gain a deeper understanding of your competitors. As pioneers in developing ethical methodologies for competitor research over 50 years ago, we employ a blend of detailed secondary research and targeted primary research to uncover the tactics and strategies of your key competitors.

We creatively identify the most cost-effective research strategies, always adhering to SCIP ethical standards and aligning with client-defined research boundaries. For example, clients may request that we refrain from interviewing current employees of target competitors or only speak with individuals who have left the firm at least six months prior.

Our research approach includes conducting conversational interviews with not only ex-employees but also market experts such as key supply chain players or customer relations representatives. We also value attending relevant conferences as part of our research assignments, as they offer opportunities to engage with various experts who may possess valuable insights on the target competitors under investigation.

We maintain close collaboration with clients throughout the research process, and if required, provide them with full transcripts of our primary research. These transcripts offer valuable insights into the operations and market perspectives of key target competitors. However, we ensure the confidentiality of the experts we interview by not divulging their names.

By utilizing our Competitor Intelligence services, you can gain a competitive advantage in your industry, stay abreast of competitor activities, and make informed strategic decisions.