Fuld & Company Welcomes Sales & Business Development Champion, Christian Schena
Posted by | Fuld & Company , Fuld & Company
Christian Schena brings prolific relationship-building, sales consulting, lead generation, and business development experience to the firm.
Boston, Mass. March 30, 2021 — Fuld & Company, a global competitive strategy consultancy, today announced the recent appointment of Christian Schena as Senior Director of Sales. In this role, he will leverage decades of experience in the sales consulting space to develop customized solutions for clients of Fuld & Company that are critical for market competitiveness, new and existing product strategy, assessing risk, market research and providing corporate guidance. Schena will oversee all departments with an eye towards new client development.
After more than 20 years advising business leaders and executives, Schena joins Fuld & Company most recently from global information provider IHS Markit, where he served as the Sr. Director in the Economics and Country Risk Consulting group. This role required Schena to oversee business development, revenue management, as well as commercial initiatives that led to the creation of new offerings and capabilities. Earlier in his career at IHS Markit, Schena co-led the establishment and go to market strategy for a construction practice that turned into a multi-million dollar business comprised of licensed content and consulting services.
“Christian has been a leader in the information and business intelligence space throughout his distinguished career.” said Alok Tayal, Chairman of the Board of Fuld & Company. “We’re excited to add such deep business development talents to Fuld & Company. Christian’s demonstrated experience building long-standing relationships with Fortune 500 firms spans the gamut from industrial manufacturing to consumer brands and will be invaluable to both our own growth and the needs of our clients.”
Prior to IHS Markit, Schena held several high-performing sales executive and sales management roles at Thomson Dialog (now Thomson Reuters) and NewsEdge Corporation.
A long-time local of Massachusetts, Schena received his B.S. in Marketing from Merrimack College. He is an avid sports fan (particularly of hockey, lacrosse and football), and pursues a deep passion for music during off-hours as the drummer in a band with long-time friends.
About Fuld & Company
Fuld & Company is a competitive strategy consultancy that helps clients anticipate competitive activity, see beyond market disruptions and develop or refine robust business strategies. Through research and evidence-based analysis, Fuld & Company delivers sound expertise to solve complex and tactical challenges for its Global Fortune 1000 clients. Fuld & Company is celebrating over 40 years in business and is a pioneer in competitive strategy consulting. Its leaders have been recognized by top-tiered publications such as: Fortune, The Harvard Business Review & Fast Company.