Case Studies

Pharmaceutical Company Explores Market Opportunities in Breast Cancer

Posted by | Fuld & Company , Fuld & Company

Background & Challenge

A pharmaceutical client in the oncology market was in need of effectively tracking the developmental programs of the metastatic breast cancer market.


  • Created a clinical development pipeline of all early to late-stage therapies, providing insights into the clinical trial design, target indication, and primary and secondary endpoints.
  • Prioritized key competitors in the market, and created data readouts, filing, and market launch timelines based on primary and secondary research.
  • For selected on-market therapy, determined commercialization activity, and strategy.
  • Attended ASCO and SABC on behalf of the client.
  • Updated the client by e-mail of any new key findings and market updates.
  • Provided the client with quarterly detailed findings using graphics and charts in easy to understand formats.

Result & Benefits

Client received regular and timely updates on developments and changes in its competitors’ programs using its corporate templates. Fuld identified competitor product delays allowing the client to significantly revise its corporate earnings forecast. Fuld detailed specific marketing strategies that allowed clients to counter strategize. Fuld also identified potential partnering and in-licensing opportunities.

Get in touch

If you'd like to learn more about this case study or Fuld & Company's wider services, please share your details and we'll be in touch shortly.
  • This field is for validation purposes and should be left unchanged.

Tags: , , , , ,

Related Resources

Read More

Market Expansion Study to Understand Consumer Responses in 5 Markets

Background A manufacturer, marketer, and distributor of well-known consumer and commercial brands across a wide range of products was considering […]

Read More

Using Analytics to Optimize Oil & Gas Drilling Processes

Background Recent research shows that the Oil & Gas industry is running well below its maximum production potential ( With […]

Read More

Analysis of hot fill process efficiency for a leading FMCG company

Background + Challenge A leading FMCG company produces beverages across its production plants in the US, using a specific filling […]

Subscribe to our mailing list for our latest updates: