Competitor deep-dives and benchmarking
Reading the tells before the bet is placed—then knowing exactly where you stand.
Think of us as competitive poker players who’ve watched your rivals play thousands of hands. We know when they’re bluffing, when they’re all-in, and what cards they typically hold when they make certain moves. Our deep-dives map decision-making patterns, not just current strategy. Then we show you precisely where you’re winning and where you’re vulnerable—through benchmarks weighted by what actually drives switching behavior in your market.
Our experts are ready to answer your questions
Prakhar Baghmar
India Head - Research & Consulting
Prakhar Baghmar leads Fuld’s Research & Consulting operations in India, bringing more than 15 years of experience in market intelligence, strategy research, M&A analysis, procurement intelligence, and financial research.
He has led large multi-disciplinary teams and delivered projects spanning opportunity assessment, analytics, and product development, including UI conceptualization and database design.
Prakhar holds a Bachelor’s degree in Commerce and a Master’s in Finance.
He enjoys running, film, and competitive sports.
Parul Mehra
Vice President
Parul Mehra is Vice President of Business Research and Advisory vertical, where she leads strategic research and consulting engagements for global corporates and consulting firms. She works closely with leadership teams to navigate complex market environments and translate insight into clear, actionable strategies that enable confident decision-making and sustainable growth.
With over 18 years of experience spanning strategic research, competitive intelligence, and thought leadership, Parul brings clarity and pragmatism to complex challenges, focusing on the insights that matter most to decision-makers.
She holds a Master’s degree in International Business from Amity University.
Outside of work, Parul enjoys staying curious about how industries evolve, learning from new perspectives, and recharging with family and friends.
Michele Sachar
Chief Strategy & Insights Officer
Michele Sachar is Fuld’s Chief Strategy & Insights Officer, bringing 25 years of experience in strategy consulting, business intelligence, and operational analytics. She works across client functions—from strategy and insight to product, finance, and marketing—building programs that drive clarity and business impact.
Previously, Michele was Vice President of Strategic Research & Insights at Grail Insights and began her career with Price Waterhouse Coopers before holding positions at NBC and Lifetime Television.
Michele holds an MBA from Harvard Business School and a BA in Political Science from Swarthmore College, graduating with High Honors.
She enjoys travel, the performing arts, and exploring global cultures.
Zahir Abbas
Director
Zahir Abbas is a Director at Fuld, leading new business development and key account growth across the US market.
With deep experience in professional services, he helps clients make high-impact strategic and tactical decisions through contextual, data-driven research and market intelligence. His work spans competitive insight generation, technology, insurance, and manufacturing sectors, with a particular interest in AI-enabled research and analytics.
Zahir holds an MBA in Marketing and a Bachelor’s degree in Engineering from the National Institute of Technology in India, and outside work he is a passionate photographer whose work has been featured across media.