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he Intelligence You'll Need

Star Talent Defecting to Competitors

The Situation:
Several of your company's best people have left to work for a competitor. You've made an enormous investment in training these individuals, only to see that investment serve the interests of your rival. You need to know why the talent is going over to the other side, and what you can do to prevent future defections.

Intelligence You'll Need:

• Compensation
  • salary
  • commissions
  • bonuses
  • stock options
• Advancement opportunities
• Benefits
  • vacation
  • health insurance
  • retirement (defined benefit plans, 401(K), etc.)
  • profit-sharing
• Awards & recognition
• Support services
  • secretarial/administrative
  • marketing, proposal writing, graphics
  • computer/technical
• Training
  • convenience of locations
  • frequency
  • quality
• Accountability (reports, paperwork, meetings)
  • reports/paperwork
  • meetings
  • quotas