“War games are not about war. They are not about zero-sum games. They are largely about managing your competition.”
– Leonard Fuld/Michael Sandman, “War Games in an Era of Collaboration,” Critical Eye, September 2003.

Strategic simulation brings competitive intelligence to life and speeds critical decisions. Fuld & Company’s teams have applied strategic simulations and intelligence to Fortune 1000 clients to:

• Help the client determine current and future strategy
• Create decision-producing output involving the client in a forum that is both rigorous and exciting
• Develop a client’s thorough understanding of its competitive environment and the most effective strategy it needs to execute to succeed
• Change the client’s perception of and ability to use intelligence in its everyday operations

Fuld & Company has extensive experience in facilitating these strategic workshops. Examples include

Leading energy company: War game on technology initiatives; strategy workshop on how to invest in technologies that will lead to competitive advantage

Major financial services company: Scenario analysis regarding on-line payment alternatives and potential competitor changes

Top Consumer products company: War game on a product launch strategy for a new non-sugar sweetener

Large food and beverages firm: Strategy workshop on how to deal with the potential acquisition of competitor by another company

International pharmaceutical firm: War game on product launch strategy for a new cholesterol-lowering drug

For more information on the above workshops, contact msandman@fuld.com or lfuld@fuld.com with specific questions.

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