Project Experience

Assessing Emerging New Rivals in Optical Networking

Client Situation
Our client, a producer of networking components, sought to understand the potential threat posed by emerging optical networking companies. The booming optical networking arena had attracted vast amounts of venture capital funding, enabling organizations to develop quickly into serious competitors.

Fuld Approach
Fuld & Company developed a list of emerging competitors from secondary sources and knowledgeable third parties. We then developed a profile of each target with key data on technology, management and funding. This data was entered into a spreadsheet to allow the client to analyze the marketplace from different aspects.

Benefits and Implications
This overview enabled our client to decide which firms warranted further investigation. Fuld & Company then trained the client's staff on our research methodology on this project to enable them to continue to monitor developments in the fast-paced market. For more information on assessing emerging new rivals in optical networking, please contactMark Chodnowsky at mchodnowsky@fuld.com.