
Practice Overview
The huge Information Technology (IT) industry continues to dominate the
economy by offering products and services that enable productivity through
automation. Because of the continuing development, evolution and enhancement
of specific tools and products, the effect is one of constant change which
forces technology companies to meet new challenges. The rapid pace of
technological development opens up windows of opportunity to new companies
while existing companies must adapt to survive. Certain segments slow
while others boom. For example, mobile devices may become more ubiquitous
than the PC, heralding the end of the PC boom. The IT industry survived
the Y2K fears, the Microsoft lawsuit, and the dot.com bust in 2000. Now,
it faces the more mundane reality of the slowing economic cycle deferring
demand for IT products and services. Companies must fight harder to win
business and simultaneously accelerate their cost-cutting measures by
becoming more efficient and effective through process improvement, not
just headcount reductions. These factors lead to an increased need for
competitive intelligence to survive since in the IT industry, survival
is not staying abreast of your competitors; it is staying ahead.
Fuld & Company brings years of experience in the fast-paced IT industry,
leading to an understanding of how fast the competitive landscape can
change with the introduction of new technology and experimentation with
new business models. Fuld & Company has applied this understanding
to multiple assignments on global issues including:
- Product features and functions
- Pricing patterns
- Businesses models
- e-business such eCRM, e-procurement and e-marketing
- New technology
- Sales/marketing issues
- Strategic partnerships: alliances, mergers, and acquisitions
- Benchmarking of best practices
For more information about how Fuld & Company can help you deal with these competitive pressures, contact Mark Chodnowsky (MChodnowsky@fuld.com or 617-492-5900) or Arjan Singh (asingh@fuld.com or 617-492-5900).
Project Experience
New Product Introductions - Separating
the Rumors from the Reality
New Entrants - Surveying the Competitive
Landscape for New Rivals
Core Competencies - Understanding
a Rival's Core Competency in R&D
Operations and processes - IT Companies
Ask, "Does this Function Really Need to be Performed In-house
or Can it be Outsourced?
Organizational Innovation Lead to Success
Win/Loss
Analysis - Exactly
Why was this Competitor Gaining Market Share?
Understanding Pricing Patterns in Information Technology
Compensation Plans at E-Business Consultancies
to Keep Star Talent from Defecting
Tracking the Ever Changing Paradigm in Information
Technology
Managing Human Resources to Maximize Productivity
Launching a Service Internationally
M&A/Alliances - Review of a
Potential Acquisition Candidate
Best Practices in e-Procurement
Competitive Intelligence Process Consulting
Operations are Key to Improving Customer Satisfaction
while Lowering Costs.
Changes in Distribution Strategies Creates an
Industry Powerhouse
Positioning Products to Create Customers Needs
Evaluation of E-commerce Technology in the Discount
Brokerage Industry
E-Business - Internet Based Consulting Services
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