Being able to address the conflicting needs for cost-cutting and innovation requires medical devices firms to continually sharpen their competitive edge.
Just as the pharmaceutical industry faces mounting pressure to lower costs to patients and payers, the medical devices community is also being asked to keep prices in check. At the same time, the device and medical supply manufacturers must meet the market’s demand for innovative solutions that will aid in more effective therapies, treatments, and clinical outcomes. To succeed in this growing and complex field, they must be very strong across a broad range of competencies: technology, R&D, manufacturing, distribution and logistics, and the managed care system. They must truly understand the needs of their customers and the capabilities of their competitors in order to balance the challenging demands of their marketplace, while managing vast product portfolios.
Fuld is well versed in the medical devices industry and the continual need develop novel drug delivery mechanisms while paying close attention to payer, provider, and patient concerns. We also understand the importance of seeking opportunities to increase revenue by developing extended indications for existing devices. Our work in the related fields of pharmaceuticals, biotech, and managed care, as well as our comprehensive expertise in manufacturing, supply chain, technology, and distribution assessments, provides us with a unique understanding of the medical devices world.
Fuld & Company’s Medical Devices Practice provides in-depth competitive intelligence research, analysis, and consulting to proactively address critical competitive issues for clients worldwide. Our researchers and analysts offer the combined strength of broad science backgrounds and directly relevant business experience. Fuld has an established network of contacts worldwide and research capabilities in North America, Europe, and Asia. Our clients rely on our insights and analysis to guide their understanding of the external competitive environment, which aids in the development of robust strategies and operational streamlining—ultimately, we help clients compete more effectively and efficiently.