Press Releases
Monster.com CEO Advocates for Consumer Voice Largest Job
Search Web Site Revolutionizes Recruiting by Focusing on Job Seeker
Acting Quickly on Competitive Intelligence is Key to Staying on Top
Cambridge, MA - August 2, 2000 - Advocating for the "consumer
voice" rather than for employers has propelled monster.com into the
largest career destination site in North America, according to its CEO
Jeff Taylor. He has redefined "Help Wanted" by pioneering the
idea of job searching on the Internet and providing a resume database,
which has set the standard for Internet recruiting.
In an exclusive interview with competitive intelligence guru Leonard Fuld
on the Fuld Competitive Intelligence Center (www.factiva.com)
during the month of August, Taylor expounds on how the Internet has revolutionized
recruiting and put the focus on the job seeker. When he temporarily switched
the strategic focus to the employer, Taylor discloses, his business stumbled.
The Fuld Competitive Intelligence Center provides business professionals,
from managers to CEOs, with powerful company, industry and trend analysis
tools that help them efficiently compile, evaluate and act on competitive
intelligence and make timely, strategic decisions.
Visitors now have a chance to weigh in on a topical question. The question
this month is: Are you comfortable doing a job search entirely online?
(Yes or No)
Launched six years ago when the Internet was in its infancy, Monster.com
was early to market as the 454th dot-com and now claims more than a fifty
percent market share in almost all categories. It is also one of a handful
of profitable Internet companies.
Competitive intelligence in the online career market means believing what
it tells you about the direction in which the marketplace is headed. Acting
on intelligence quickly has made enabled Monster.com to stay on top and
implement ideas ahead of the competition, which has translated into spectacular
growth and profits.
Monster.com is expanding into the learning as well as moving and relocation
categories under the tagline "Work. Life. Possibilities." Taylor
notes the natural synergy between the two, since they are both motivated
by career and job changes.
Taylor undertook an unorthodox route in pursuing his business education.
Although spending six years at the University of Massachusetts, Amherst,
he never graduated. Instead, he ran five businesses and is now completing
his undergraduate degree, despite having already earned an Executive MBA
from Harvard Business School.
Each month, the site features an exclusive interview with a top CEO or
other well known executive. The interviews, all conducted by Fuld, uncover
each executive's competitive strategies, challenges and successes. Already
featured have been Robert Crandall, the former chairman & CEO of American
Airlines, Herb Baum, president of Hasbro Inc., oil magnate T. Boone Pickens
and Pitney Bowes CEO Michael Critelli. An interview with Symantec CEO John
Thompson will be posted on the site in September.
About Factiva™
Factiva™, a leader in delivering and integrating
global news and business information on corporate desktops around the world,
launched Fuld's groundbreaking competitive intelligence resource in the
award-winning Ask Dow Jones section of Dow Jones Interactive.
Besides exclusive CEO interviews, the Fuld Competitive Intelligence Center
offers a Competitive Intelligence Primer and an interactive introduction
to competitive intelligence basics - covering topics such as information
analysis, research techniques, global information interpretation and competitive
intelligence program organization. In addition, the site's Strategic Intelligence
Organizer provides a complete checklist of information revealing the best
competitive practices used by successful companies.
Fuld & Company
Headquartered in Cambridge, Mass., with offices in London and Geneva,
Fuld & Company is an international leader and pioneer in the field
of competitive intelligence. The company specializes in providing research
and analysis to the financial services, utility/energy, manufacturing,
high technology, telecommunications, healthcare and consumer product sectors.
In addition, across all of these industry sectors, Fuld & Company assists
corporations in the development of robust strategic intelligence programs
and processes. Leonard Fuld, often regarded as the father of competitive
intelligence, is a worldwide recognized expert and author in the field
of competitive intelligence. Since founding Fuld & Co. in 1979, the
firm has completed more than 3,000 competitive intelligence assignments
and count more than half the Fortune 500 as its clients.
Additional information can be found at http://www.fuld.com
Contact:
Sarah Gerrol, (617)
523-4141
sarah@morrisseyco.com
Morrisey & Co.
121 Mount Vernon Street
Boston, MA 02108
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